---
title: "What You Need to Know Before Selling on AliExpress"
description: "Learn the tricks of selling on AliExpress: the steps to becoming a successful seller, the most popular products, and sales strategies. Our comprehensive guide to help you stand out in e-commerce."
url: https://www.faprika.com/en/blog/what-you-need-to-know-before-selling-on-aliexpress
language: en
site: Faprika
---

# What You Need to Know Before Selling on AliExpress

> Learn the tricks of selling on AliExpress: the steps to becoming a successful seller, the most popular products, and sales strategies. Our comprehensive guide to help you stand out in e-commerce.

AliExpress, a marketplace where millions of buyers around the world meet, offers sellers great opportunities. If you are wondering "How do you become a seller on AliExpress?", you are in the right place! This guide covers the basic steps of becoming a successful seller on AliExpress in a simple and clear way. Whether you are a new business or an experienced e-commerce entrepreneur, everything you need to know to claim your place on this platform is here. We will cover the basic rules of selling on AliExpress, the registration process, product listing methods, and how to manage customer relationships. Let's begin your AliExpress selling journey together!**‍**

## What You Need to Become a Seller on AliExpress

**Setting Up a Company**:

- To take part on AliExpress as an official seller, you need to set up a company.
- When setting up your company, you will need to register with the chamber of commerce, obtain a tax number, and get the necessary legal permits.
- This step puts your business on a legal footing and is important for you to be a trusted seller on AliExpress.

**Opening an AliExpress Account**:

- Once your company is set up, you should open a seller account on AliExpress.
- During account opening, you need to submit your company information, tax information, and other legal documents to the platform.
- AliExpress will approve your account after reviewing the information and documents you submit.

Once these steps are complete, you can start selling on AliExpress. However, for a successful selling experience, it is also important to consider your product quality, customer service, and marketing strategies.

Tip

Analyze Customer Feedback

One of the keys to success in e-commerce is customer feedback. Pay attention to your customers' comments and evaluate them to understand what works and what needs to be improved. This information helps you improve your product range and services.

Okumanızı öneririz

E-ihracat

Nedir?

E-ihracat

Nasıl Yapılır?

## Advantages of Selling on AliExpress

- **Broad Customer Base**: AliExpress is a platform with millions of active users worldwide. This lets you present your products to a wide audience.
- **Low Startup Costs**: Compared with opening a physical store, selling on AliExpress offers lower startup costs. You can start your business without warehouse expenses or physical store costs.
- **Flexibility**: Selling on AliExpress gives you the flexibility to run your business from anywhere and in any time zone.
- **International Market Access**: The platform makes cross-border trade possible. This way, you can reach customers worldwide, not just in the local market.
- **Easy Product Listing and Management**: AliExpress's user-friendly interface lets you list and manage your products easily.
- **Variety and Flexibility**: You can sell in various product categories and thus appeal to different customer groups.
- **Customer Feedback and Market Research**: Thanks to customer feedback and reviews, you can continuously improve your products and services.
- **Marketing and Advertising Support**: AliExpress offers various marketing and advertising tools to help sellers promote their products.

Selling on AliExpress offers small and medium-sized businesses an effective way to expand into international markets. These advantages make the platform an important option in e-commerce.

Tip

Use High-Quality Product Photos

Attractive, professional product photos catch customers' attention and can increase your sales rates. Clear, high-resolution images and product views from multiple angles help customers get a better idea of your product.

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Amerika'da

E-ticaret

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## Disadvantages of Selling on AliExpress

- **High Competition**: Because AliExpress is a platform with many sellers worldwide, competition is quite high. This is especially true for products in popular categories.
- **Commissions and Fees**: AliExpress charges a certain commission on sales. This can affect your profit margin and may be a disadvantage for some sellers.
- **Perception of Product Quality**: Some customers may have prejudices about the quality of products on AliExpress. This is especially true for low-priced products.
- **Customer Service Challenges**: Providing customer support in different languages and time zones can be challenging, especially for small businesses.
- **Supply Chain and Logistics Issues**: When shipping products from different countries to customers, logistics and supply chain management can become complex.
- **Limited Brand Control**: Sellers must act within the platform's rules and guidelines, which can limit control over brand image and marketing strategies.
- **Fraud and Scam Risks**: Online platforms can be exposed to fraud and scams. This requires both sellers and buyers to be careful.
- **Product Return and Exchange Processes**: In international sales, returns and exchanges can be complex and costly.

These disadvantages are important factors that businesses planning to sell on AliExpress should consider. Just as every platform has advantages, it also has disadvantages, and being aware of them helps you make more informed decisions.

Tip

Set Competitive Pricing Strategies

In AliExpress's intense competitive environment, your pricing strategy is important. Research the prices of competing products and build a competitive pricing structure. Promotions and discounts are one of the effective ways to increase sales.

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## Documents Required to Become a Seller on AliExpress

- **Company Registration Certificate**: A document showing that your company is officially registered. This can be a trade registry gazette, certificate of incorporation, or a similar official document.
- **Tax Identification Number**: A document showing your company's tax identification number. This proves your tax liability.
- **Identity Document**: A copy of the identity document of the company owner or authorized representative. This can be a passport or national ID card.
- **Bank Account Statement**: A current bank account statement belonging to your company. This specifies the account through which you will carry out your financial transactions.
- **Contact Information**: The company's basic contact details such as address, phone, and email.
- **Licenses and Permits**: Special licenses or permits required to sell your products. Such documents may be required especially in some categories (electronics, food, health products, etc.).
- **Quality and Conformity Certificates**: Documents showing that your products comply with quality standards and safety norms, such as the CE mark and ISO certificates.

These documents allow you to take part on AliExpress as a trusted and legal seller. It is also important to provide current and accurate information when preparing your documents. The platform may specify particular requirements for the language and format of documents, so it is useful to check AliExpress's current guidelines.

Key Takeaway

Selling on AliExpress is not just about selling products; it opens the door to building a worldwide brand!

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Pazaryeri Kategori Komisyon Oranları 2023

## What Can Be Sold on AliExpress?

- **Electronic Products**: Mobile phones, computers, tablets, audio and video devices, accessories, and electronic components.
- **Clothing and Accessories**: Women's, men's, and children's clothing, various accessories, shoes, and bags are included in this category.
- **Home and Garden**: Kitchenware, decoration products, garden tools, home textiles, and lighting products.
- **Beauty and Health**: Skin care products, makeup supplies, hair care products, and health and personal care products.
- **Jewelry and Watches**: Costume jewelry, fine jewelry, watches, and related accessories.
- **Toys and Hobby Products**: Children's toys, hobby supplies, handicraft products, and games.
- **Sports and Entertainment**: Sports equipment, fitness accessories, outdoor and camping supplies.
- **Automobiles and Motorcycles**: Car accessories, spare parts, motorcycle accessories, and vehicle care products.
- **Mother and Baby Products**: Baby clothes, toys, maternal health products, and baby care supplies.
- **Computers and Office**: Office supplies, computer accessories, networking products, and storage devices.

When selling on AliExpress, it is important to pay attention to factors such as product quality, appropriate pricing, and suitability to customer needs. Choosing products that comply with the import laws and customs regulations of different countries is also part of a successful sales strategy. Each category offers different opportunities with its own customer demands and competitive conditions.

Tip

Write Optimized Product Descriptions

Strong supplier relationships are vital for effective inventory management. By building good relationships with your suppliers, you can achieve faster delivery times and more favorable costs.

We recommend reading

What Is

e-Commerce

? Types, Advantages and Disadvantages of

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## Products That Cannot Be Sold on AliExpress

- **Counterfeit and Pirated Products**: Imitations, copies, and fake-branded versions of copyright-protected products.
- **Illegal Products**: Drugs, illegal medications, illegal services, and products associated with other illegal activities.
- **Weapons and Weapon-Related Products**: Firearms, ammunition, knives (with some legal restrictions), and other weapons or defensive equipment.
- **Hazardous Materials**: Explosives, flammable substances, radioactive materials, and other dangerous chemicals.
- **Medical Products and Medications**: Prescription drugs, medical devices, and other health products that require a license.
- **Adult Content**: Pornographic materials and other products aimed at adults.
- **Derivative Products**: Software, media content (music, films, books), and games protected by copyright or trademarks.
- **Illegal Services**: Services that violate the law, services associated with fraud, or unethical activities.
- **Cultural, Historical, or Archaeological Artifacts**: Cultural and historical artifacts protected or prohibited by law.
- **Certain Plants and Animals**: Protected species, prohibited plants and animals, and products obtained from these species.

Those considering becoming a seller on AliExpress should regularly check the platform's current terms of use and list of prohibited products. They must also comply with the import and customs laws of different countries. These prohibitions were put in place to ensure both consumer safety and legal compliance.

Tip

Provide Effective Customer Service

Fast and helpful customer service increases customer satisfaction and loyalty. Responding to questions on time, solving problems, and offering a positive shopping experience encourage repeat sales and positive reviews.

Okumanızı öneririz

Avrupa'ya

E-İhracat

Yapmak İçin Bilmeniz Gerekenler

## **The Most Important Thing to Pay Attention to on AliExpress**

- **Product Quality**: High quality of the products sold increases customer satisfaction.
- **Clarity and Transparency**: It is important that your product descriptions are clear and accurate and that real information is provided rather than misleading information.
- **Customer Service**: Responding to questions quickly and helpfully, customer issues

#### AliExpress Commission Rates

| Category | Commission Rate |
| --- | --- |
| Sneakers | %10 |
| Consumer Electronics | %10 |
| Security & Protection | %10 |
| Home Appliances | %10 |
| Mobile Phone Accessories | %10 |
| Automobiles & Motorcycles | %10 |
| Computers & Office | %10 |
| Mother & Baby | %10 |
| Electronic Components & Supplies | %10 |
| Sports & Entertainment | %10 |
| Underwear | %10 |
| Home & Garden | %10 |
| Games | %10 |
| Office & School Supplies | %10 |
| Fashion Accessories | %10 |
| Special Category (Food) | %10 |
| Wristwatch | %10 |

## Tips for Selling on AliExpress

Selling on AliExpress both lets you claim your place in the global market and expands your potential in e-commerce. The basic steps covered in our guide include important points ranging from company setup processes and preparing the required documents to sellable products and the prohibitions to watch out for. Remember, customer satisfaction and quality service are the keys to your success on AliExpress.

This guide, which we prepared for everyone who wants to sell on AliExpress, offers valuable information to guide you on your selling journey. Acting carefully and consciously at every step is the most important factor that will lead you to success on AliExpress. Now is the right time to claim your place in the world of e-commerce and start selling on AliExpress!

We wish you success on this journey. Keep following us for more information about e-commerce and more!

## Frequently Asked Questions (FAQ)

**What steps should I follow to become a seller on AliExpress?**

To become a seller on AliExpress, you first need to set up a company and open a seller account on AliExpress. This process includes steps such as company registration documents, tax information, and identity verification.

**Which products sell best on AliExpress?**

On AliExpress, clothing, electronics, home and garden supplies, beauty and health products, toys, and sports equipment are especially popular. Following market trends helps you understand which products are in higher demand.

**What are the advantages of selling on AliExpress?**

The advantages of selling on AliExpress include access to a broad international customer base, low startup costs, the ability to sell in various product categories, and flexible working hours.

**What should I pay attention to when selling on AliExpress?**

Offering quality products, writing clear and accurate product descriptions, providing effective customer service, and setting competitive prices are the keys to succeeding on AliExpress.

**Do I need a special license to sell on AliExpress?**

Some product categories, especially health and beauty products, may require special licenses or certificates. Depending on your product's category, it is important to check the necessary legal requirements.

**Is selling on AliExpress safe?**

AliExpress offers various security measures and policies to protect sellers and buyers. However, as a seller, it is important to be careful about the risks of fraud and scams and to follow the platform's security recommendations.

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e-Commerce

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