e-Commerce Glossary · S-Ş

What Is SEO Tag?

An SEO tag is a short piece of text that tells search engines about the content of a web page. The most commonly used SEO tags are the "title" and "meta description" tags. These tags are displayed on a search engine results page (SERP) and give users a quick summary of the page's content. Correctly and effectively optimized SEO tags can positively affect a website's search engine ranking and click-through rate (CTR).