White sneakers Customer group pricing
Separate price lists for your dealers, distributors and business customers; each group sees its own price.
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B2B e-commerce
Let your dealers order from their own portal, and let the system handle the rest.
Customer group pricing, price hiding, open account with payment terms, credit limits, custom registration forms and approval workflows. Your wholesale business moves off phone calls and spreadsheets onto a portal that works from anywhere in the world.
- Open account
- Custom pricing
- Price hiding
- Credit limit
- Approval workflow
In brief
What Is B2B E-Commerce?
B2B e-commerce is when your business sells wholesale online to its dealers, distributors and business customers. In Faprika, every customer sees their own price and charges orders to their open account, while you manage approvals, limits and collections from a single panel.
New to the topic? Read our B2B e-commerce guide.
B2B and B2C in one panel
Same product, the right price for everyone
Your retail customers see the list price, your approved dealers see their own. If you prefer, hide prices entirely and show them only to logged-in customers. One product, one stock, one panel.
- Visible to everyonePrices are visible to all visitors; dealers switch to their own prices when they log in.
- Approved customers onlyVisitors who aren't logged in see the product, with "Log in to see prices" instead of the price.
- Per productPrices are hidden on the products you choose; the rest stay visible.
Features
Everything wholesale selling needs
Wholesale processes that run on phone calls, email and spreadsheets come together in a single portal, rule-based and trackable.
Tiered quantity pricing
The price drops automatically as order quantity grows; set discounts per case and per pallet.
Show or hide prices
Show prices to everyone, only to approved customers, or display "Log in to see prices" product by product.
Open account and payment terms
Customers charge orders to their open account; payment terms, statements and collections are tracked in one panel.
Credit limit
Set a limit for each customer; when it's exceeded, the order goes to approval or upfront payment is required.
Custom registration forms
Build a dealer application form with the fields you need, such as tax ID, registry certificate and industry.
Application and order approval
Approve new customers and assign their price group; send orders above an amount you set to approval.
Minimum order and case quantity
Set a minimum order quantity, order multiples and a minimum cart value per product.
Quick order
Place orders with hundreds of lines in minutes by typing SKUs, bulk selecting from a list or uploading an Excel/CSV file.
Request for quote
Customers turn their cart into a quote request; you set the price and send it for approval, and the approved quote becomes an order.
Company accounts
Multiple employees of a company order through the same account; purchasing permissions are set individually.
Customer-specific catalog
Each customer group sees only the categories and products you open to it.
Open account and payment terms
Orders on account, collections under control
Your approved customers charge their orders to their open accounts, while you track payment terms, limits and collections on one screen. Customers also see their own statement in their portal and settle their balance by card or bank transfer.
- Payment termsTerms such as 30, 60 or 90 days, per customer or per group.
- Credit limitWhen the limit is reached, the order goes to approval or upfront payment is required.
- Multiple payment methodsOpen account, bank transfer, credit card or cash on delivery; enable or disable them by customer group.
Custom registration forms
You decide who becomes your dealer
Design the application form to fit your needs: tax ID, trade registry certificate, industry, expected monthly volume. Once you review and approve an application, the customer is assigned to a price group and their portal opens.
- ApplicationThe customer fills in the custom form and uploads their documents.
- ReviewYour team checks the details and the tax ID.
- Approval and price groupThe approved customer enters the portal with their own price group.
Global wholesale
Wherever your dealers are
Publish your B2B portal in multiple languages and open a dedicated catalog and price group for each market. Your business customers' tax IDs are verified during registration; stock, accounts and orders sync with your ERP.
- Multilingual portalEvery customer uses the portal in their own language.
- Tax ID verificationBusiness customers' tax details are checked during registration.
- ERP and accountingProduct, stock, price, account and order data are synced through integrations.
Frequently asked questions
Frequently asked questions about B2B e-commerce
What is B2B e-commerce?
B2B e-commerce is when businesses sell wholesale online to their dealers, distributors and business customers. It has needs that differ from B2C, such as customer-specific pricing, open account with payment terms, credit limits and order approval.
Can I sell B2B and B2C on the same site?
Yes. In Faprika, retail and wholesale are managed from the same panel; retail customers see the list price, while approved dealers see their own price.
Can I show prices only to dealers?
Yes. You can show prices to everyone, only to approved customers who are logged in, or hide them product by product.
How does open account payment work?
Approved customers charge their order to their open account. Payment terms, balance, statements and collections are tracked in the panel; customers also see their own statement in their portal.
Can credit limits be set for customers?
Yes. Each customer gets a separate credit limit; orders that exceed the limit go to approval or require upfront payment.
Can I design the dealer application form myself?
Yes. You create a custom registration form with tax ID, trade registry certificate, industry and any other fields you need, then approve applications and assign each customer a price group.
Can the price drop as quantity increases?
Yes. With tiered pricing, the price changes automatically based on order quantity; you can set discounts per case and per pallet.
How are bulk orders placed?
Customers can quickly place orders with hundreds of lines by SKU, by bulk selecting from a list, or by uploading an Excel/CSV file.
Can I sell to customers in different countries?
Yes. You can publish your B2B portal in multiple languages, verify your customers' tax IDs during registration and open a dedicated catalog for each market.
Does it work with my ERP and accounting system?
Yes. Product, stock, price, account and order data are synced through ERP and accounting integrations.
Let's move your wholesale business to a portal.
Let our expert plan your price groups, account and approval workflows with you, and show you your B2B portal with your own products.