E-Commerce Glossary · F-G

What Is Fulfillment (Order Fulfillment)?

Fulfillment is the process of fulfilling an e-commerce order, made up of the steps of storage, picking, packaging and handover to the carrier. A business can carry out this process in its own warehouse, or it can send its products to the warehouse of a fulfillment service provider and leave storage, packaging and shipping to it as well. Outsourced fulfillment is preferred especially by businesses whose order volume fluctuates or that do not want to set up their own warehouse.